Business Intelligence Campaign Management Floor Optimization Web Reporting Demo
web-enabled data visualization
  • Instantly see the impact your current strategies are having on the casino floor and the projected variance from your monthly budget so that immediate changes can be made
  • Analyze varying performance of your casino floor and areas that need to be addressed
  • Oversee the current performance of your hosts and their projected contribution to the overall casino revenue
  • Segment individual host performance and the variance between the theoretical revenue they are contributing and the actual casino win they are generating
  • Tailored to display any metric you feel will help drive your business and guide your marketing initiatives

drill down capabilities
  • We have designed supplemental external programs that will allow you to get a more in-depth understanding of what data may be influencing a particular trend
  • We will work with the business users to understand the most frequently asked business questions and can build client specific programs that will instantly put this data at your fingertips

custom canned reports

A graphic interface is normally the quickest way to recognize trends, be they positive or negative. However, we understand that not all information can be fully analyzed through the use of a graph. Therefore, custom reports can be prebuilt and linked to the BI dashboard to allow for daily review of detailed information.

  • Get a quick view of players that posted a win on the previous day and determine what may be done to ensure they remain in-house
  • See what days of the week are lagging in terms of players club sign-ups and quickly generate a marketing campaign to combat this decline. Analyze the performance of club agents to ensure that they are maintaining a consistent level of contribution
  • Track the breakdown of players that are currently in-house and determine how each segment is performing